Build Successful Marketing Campaigns and Drive Sales With Online Customer Relationship Management.

LeadMaster Online CRM is radically simple to use – from day one. Provided on-demand, you don't need any software or hardware to use it and there are no worries about upgrades, maintenance or IT costs.

The system is designed to optimize flexibility and support scalability which means that companies from large enterprises down to small businesses in a variety of industries -- from high technology to insurance to real estate -- enjoy the benefits derived from from LeadMaster.

With the LeadMaster centralised online database as your foundation, you can:

• Funnel all inquiries and leads from disparate sources into one centralised database for further qualification, rules-based assignment and follow-up.
• Provide online access to the centralised database with fully customisable roles and permissions for sales, marketing and the extended enterprise team including distributors, channel partners and third party support vendors.
• Track leads from lead generation to close.
• Support sales force automation (SFA) and contact management to increase sales productivity and enrich interactions with prospects and customers.
• Close the loop between marketing and sales.
• Measure return on investment (ROI) on marketing campaigns to better target marketing budgets for maximum revenue impact.
• Data mine for marketing intelligence.

• Basic tasks are automated, reducing time-consuming paperwork and shortening the sales cycle.
• Customer profiling allows sales teams to identify the most qualified prospects, improving customer interactions and resulting in higher close ratios.
• Forecast and pipeline reports support individual and team planning, goal setting and evaluation

• Real-time lead tracking and reporting allows users to see what is working best so that messages can be refined accordingly.
• Knowledgebase and data mining tools facilitate audience targeting for future promotions.
• Additional value-add capabilities such as promotion-specific microsites, landing pages and online event registration sites further support demand generation efforts.